Our values

Our values define what we stand for as an organisation, and are there to guide us in our day-to-day work and decisions.
Positive Energy
We are energetic and enthusiastic, with a strong ‘can-do’ attitude. We actively focus on using research and evidence to understand people’s views and find solutions to the problems they face.
Respect for all
Inclusivity is at the heart of life at CCW. We respect people’s individual differences. We constructively challenge our industry partners and decision-makers to do what’s best for people and the environment.
Innovated spirit
We encourage bravery and creative thinking, always seeking to improve. We share knowledge and celebrate success while striving for continuous improvement across the sector.
Deliver our promises
We show commitment: to the people we help, to our goals, and to each other. We behave with integrity and always seek to do what we say we are going to do, putting the best interests of people first.
Engaged as one
We drive collaboration within the water sector, encouraging the industry to take action together towards clear goals that have tangible consumer benefits.