Mission

Ensure people are well-informed, treated fairly and have confidence in their water services.

Purpose

We are passionate about championing the best interests of everyone who uses water, now and in the future.

Vision

A water sector that listens to
people and delivers exceptional,
sustainable services that are
accessible to all.

Credit where it’s due

All business customers should have confidence that their money and retail service is protected. See how we plan to deliver this in our credit where it’s due campaign.

Don’t let people suffer in silence

We believe that a reliable and consistent supply of water is the minimum water consumers should be
able to expect. We don’t want to let people suffer in silence.

End water poverty

We are campaigning to end water poverty by implementing a single social tariff across England and Wales.

End sewer flooding misery

Being flooded with sewage – particularly inside our home or business – is one of the worst ways our wastewater company can fail us and the environment. We want to help people through our end sewer flooding misery campaign.